In the ever-changing landscape of Information and Communication Technologies (ICTs), we've witnessed a revolution in how we communicate. From microelectronics to the fusion of computing and telecommunications, ICTs are the backbone of modern communication. This transformation is not just about technology; it's about connecting agricultural research with rural communities through Rural Advisory Services (RAS). As we navigate this digital era, the critical question arises: How can RAS evolve alongside ICTs to effectively share timely and accessible information with farmers worldwide?
Understanding ICT Potential in RAS Networks: A Social Capital Approach
This study dives into the world of ICT capacities within RAS networks, using a social capital theoretical foundation. Experts from RAS globally came together in a Delphi process to pinpoint capacities linked with effective ICT use. The results echo what we already know – various ICT platforms are a lifeline for communication in rural areas, making sure essential agricultural information reaches where it's needed.
What We Found and What We Suggest:
Essentials for Effective ICT Use: The experts unanimously agreed on three must-haves for effective ICT use in RAS networks:
Tools that are easy for everyone to use.
Leveraging ICT tools to spread information.
Making sure the network connects nationally.
Tailoring ICT Support for RAS Providers: RAS networks have unique needs. To address them, experts suggest creating ICT systems that fit the mission of RAS providers. One size doesn't fit all here!
Striving for Consistency and Teamwork:
Tips for RAS Networks:
Use the identified capacities as a starting point to measure how ready you are for ICT.
Take assessment results to plan specific actions and activities.
Advice for Networks Everywhere:
Push for a shared language on ICT use globally.
Share assessment results openly to learn from each other and get better together.
What's Next: The study points us toward creating a tool to measure ICT use consistently across different RAS networks. If we all speak the same language and share our insights openly, we can make RAS networks not just effective locally, but globally. I've included the journal manuscript below for more information regarding the study. Please be sure to share your feedback in the comments below.
Lamm, K. W., Lamm, A. J., Davis, K., Swaroop, B. J.+, & Edgar, L. D. (2019). Identifying information and communication technology use capacity needs of extension networks. Journal of International Agricultural and Extension Education, 26(3), 58-71
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